Whether you’re a farmer or a consumer, you can benefit from the information and guidance that farmers markets offer. These markets have grown to be a $1.5 billion industry nationwide. It’s a great way to buy local and get fresh produce on your plate.
Start planning for your market well in advance of the growing season. Consider the needs of your community and your goals. Then, make rules that will keep your market consistent with your objectives.
First, you should determine the type of products you want to sell. Some markets carry only produce, while others include a range of food and crafts. It’s best to have a well-rounded mix of goods.
Second, think about the right time of day to operate. You might want to open the market in the afternoon or on Saturdays, depending on your community. Or, you may want to open early in the season when it’s established.
Third, check with your community service agencies to see if they’ll support your market. They might be willing to help you find funding or provide administrative support.
Lastly, you’ll need to choose a location. You should also consider the availability of parking and public restrooms. If you’re operating in a residential area, you’ll need to consider traffic patterns. You should be able to accommodate police and fire routes.
If you’re reselling produce, you should display a sign that informs shoppers where you purchased the food. Then, make sure the produce is clean and packaged neatly.